An Academy, but different: A new promotional video

Daniela Charbit | 09.05.2021 | Photo: Tamar Abadi, Van Leer Multimedia

מאחורי הקלעים של סרטון התדמית מכון ון ליר

We have an urgent need for a new language, an up-to-date view, solutions that have not yet been tried and gone stale.

The Van Leer Jerusalem Institute offers a different way of asking the questions. It is an academy, but of a different nature.

In the last year we went on an adventure of shooting our new promotional video, with a talented and dedicated team that participated in full and fun shooting days both inside the Institute and outside. We swam with sharks, we went on archaeological digs, and we even “reached” Asia and other surprising locations.

Daniel Jonas, Director of Spokemanship and PR at the VLJI, who was present and even actively participated in the video, says: “The Institute surprised me from the outset because it did not take the ‘safe’ road of a traditional, predictable film. As soon as they chose the advertising agency (Brief.) I knew this film was going to be different. The product, which is impressive in content and quality, will bring a breath of fresh air to the Institute and make you, the viewer, want to see more.”

Come join us for dinner!

The Van Leer Jerusalem Institute fosters interdisciplinary research in the humanities and social sciences out of a commitment to a just and open society, integrated in the region. The Institute addresses issues at the center of the public agenda: secularity in a post-secular society, post-capitalism, globalization, Israel and the Middle East, the relationship between science, technology and civilization, gender and feminism, and issues concerning the challenge of shared living. The Institute, in all of its activities, is committed to human diversity. The Van Leer Institute Press publishes research and nonfiction books, policy studies and position papers on social and humanistic subjects. The Institute also houses the Polonsky Academy, an intellectual home for 25 outstanding postdoctoral students from Israel and abroad.

Every year the Institute holds dozens of events for the general public, including online events, free of charge.

We are back to activities at the Institute! For updates, follow our Facebook and YouTube pages.

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